The publisher is shifting its strategy moving forward
Electronic Arts is shuttering development on two of its mobile projects.Apex Legends Mobileis shutting down, and development onBattlefield Mobileis coming to a halt.
In anupdate posted today, the publisher characterized this as a “strategic decision.” In regards toApex Legends Mobile, EA says that despite the strong start, the “ongoing experience was not going to meet the expectations” of players, and a mutual decision was made to sunset the mobile game.Apex Mobilewas in development with Tencent subsidiaryLightspeed Studios.
Meanwhile,Battlefield Mobilewas still in development. The decision was made to pivot from the current direction towards one that will “best deliver” on EA’s vision for theBattlefieldfranchise.
“We remain highly committed to unlockingBattlefield‘s enormous potential,” reads today’s statement. “We’re hard at work at evolvingBattlefield 2042, are are in pre-production on our futureBattlefieldexperiences at our studios across the globe.”
As part ofBattlefield Mobileending development, Industrial Toys—the studio working on it—is also closing down.
Legends carry on
Respawn and EA have outlined an FAQ on how the sunsetting ofApex Legends Mobilewill go down. Starting today, there will be a 90-day window beforeApex Mobileshuts down. As of January 31, or today, all real money in-app purchases are being disabled, andApexwill leave mobile webstores.
During this time, players can spend any lingering Syndicate Gold and continue playing the game. Then on July 22, 2025, all operations will cease and the game will no longer be playable. No refunds will be offered for real money purchases. EA also notes this does not affectApex Legendsproper, which is independent of the mobile offering.
On today’s financial call, EA CEO Andrew Wilson did leave the door open for future attempts. “We have learned a great deal [fromApex Legends Mobile] and have plans to reimagine a connectedApex Mobileexperience in the future,” said Wilson (viaIGN). For now, though, it seems like EA’s mobile FPS ambitions are put on pause.
